It seems like such an unadventurous name - Morrocanoil - but all creativity issues are forgiven because this is one high performing product. The blurb says it cuts out frizz, conditions ends and makes hair shiny, all with no oily residue. And, indeed it does all of those things. In fact, after application my hair doesn’t feel at all oily, is certainly smoother and the ends look healthy and conditioned. All boxes ticked for this celebrity fave product. £29.85 (at HQHair).