Is Tanning Dead?
Submitted by Beauty Brains Blog
Mid Brain reports:
We’ve blogged before about the safety of tanning and the controversy surged ahead this week with the announcement by the International Agency for Research on Cancer (IARC) that elevated the risk of sunbeds from “probably carcinogenic” to “carcinogenic to humans.” Speculation is running rampant: Will this spell the end of the tanning bed industry as we know it? Will cosmetic companies begin a mad rush for new higher SPF products to please fearful consumers? Or, will the news inspire a new generation of pale anti-tan beauties?
Damned if you tan, damned if you don’t
No one knows for sure, but it seems likely that being tan will remain a beauty goal for many consumers despite the risks. Further complicating the matter is the consumer buzz regarding the role sun exposure plays in vitamin D production and how increased sunscreen use could lead to a vitamin D deficiency. The article cites a recent survey by Neutrogena that says a third of Americans are ‘somewhat concerned’ that sunblocks will lead to vitamin D deficiency.
The Beauty Brains bottom line
It will be interesting to see how scientific data will influence how this controversy plays out. We’ll keep you posted as events unfold. In the meantime, avoid excess sun exposure. Or not.
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