I’ll admit I’m more interested in trying a product than examining its container. But sometimes I’m blown over by the great lengths eco-conscious companies go to in their quest for responsible packaging. Take SoCal Cleanse. When I checked out the company’s cool detoxifying soaps this week (more on that in a moment), I was amazed at the content of their boxes and bottles. Tree-free labels (made from rocks!), non-toxic soy ink, water-based adhesive and seed-imbedded, 100% post-consumer recycled paper, to start. The company also ships with packing peanuts that dissolve in water, leaving no toxic residue. There’s clearly a lot of thought behind the line and it sets an example for the rest of the beauty industry. So tell me, where have you found the best eco-friendly beauty packaging? As for SoCal Cleanse’s Charcoal Detox body wash and soap, fragranced with punchy peppermint, I’m hooked. (more…)